Vehicle tracking provider DigiCore has been selected by Sefton Council to develop and install a vehicle tracking solution for its waste collection fleet. Under the agreement, DigiCore’s C-track vehicle tracking system will be installed on 25 new refuse collection vehicles that are being procured by Sefton Council as part of a fleet replacement programme.

The vehicle tracking solution has been designed to achieve a range of benefits including increased operating efficiencies by reducing fuel usage; streamlined fleet operations through the minimising of delays and missed collections; and enhanced customer service as a result of improved management control. 

Sefton Council recognised that fuel management was a major challenge for their fleet operation, as each refuse collection vehicle had fuel consumption of less than 5 mpg. With this in mind, Sefton Council selected a vehicle tracking system that could monitor and capture real-time movements to ensure vehicles are driven efficiently, remain on-route, and ultimately maximise their fuel performance. 

Elsewhere, the C-track system will be used to provide real-time and historical management information, so Sefton Council can access precise data regarding work completion, missed collections and proof of tipping. The system will also utilise in-vehicle sensors to monitor the number of bins lifted to monitor levels of participation for general household waste, business waste and recycling within the region. 

Jim Black, Assistant Director of Environmental Protection Department within Sefton Council commented: “We selected C-track because of the ease-of-use of the system and its ability to add significant return on investment in terms of increased operational control and enhanced service for our customers. It is anticipated that the saving achieved from more efficient routing and therefore reduced fuel usage will significantly contribute towards the cost of the solution.” 

Tom O’Connor, Managing Director of DigiCore Ltd said: “We are delighted that Sefton Council has chosen to work with DigiCore. This latest partnership demonstrates the true versatility and functionality of the C-track system and its ability to meet the needs of a diverse range of fleet operators.” 

C-track is a sophisticated fleet management system that adopts the latest technology to provide a comprehensive real-time vehicle management tool. This proven solution provides vital information about mobile assets and workforce, and offers a scaleable mobile solution that meets the complex needs of car, van and commercial vehicle fleet operators.

Vehicle Tracking Provider DigiCore Selected by Sefton Council to Take Out the Trash

Schoolbus tracking system to ease anxiety of parents

Read More

Regards
Bruce J Richards
DigiCore Holdings: Sales & Marketing Director

Office: 0027 12 665 7300
Fax: 0027 86 630 1429
eMail: brucer@digicore.co.za
Web Site: www.digicore.com

Southern Water has selected DigiCore to develop and install a telematics-based tracking system across 520 vans within its vehicle fleet.

The bespoke solution will utilise DigiCore’s C-track vehicle tracking tool and enable Southern Water to better manage its mobile service teams within Kent, Sussex, Hampshire and the Isle of Wight.

Vehicle tracking is expected to become an essential element of Southern Waters’ operational management process, contributing to greater fleet efficiency and enhanced control of mobile assets and workforce. The system will optimise job allocation and streamline workflow, allowing the company to reduce unnecessary vehicle mileage and react quicker to customer needs.

The functionality and flexibility of C-track has provided Southern Water with the ability to link the vehicle tracking system to other third-party back office systems. The ability of the server-based operating software to integrate with other technology such as scheduling and management systems will enable Southern Water to enhance its existing key performance indicators (KPI) reporting structure.

DigiCore is the latest market leading supplier appointed by Southern Water as part of its five-year £2 billion environmental improvement programme. These supplier partnerships are designed to achieve business and operating efficiencies that will enable the company to provide its customers with competitive water bills and unrivalled customer service.

Nev James, Programme Manager at Southern Water commented, “We are committed to delivering unprecedented levels of investment, and this contract with DigiCore underlines Southern Water’s desire to work with international industry experts to achieve operational improvement and provide better value to our customers.

“Vehicle tracking will enable Southern Water to achieve substantial savings, whilst contributing to improved service performance.”

Tom O’Connor, Managing Director of DigiCore Ltd said, “We are delighted that Southern Water has selected us as their telematics partner – DigiCore has a proven track-record within the utility sector to effectively deliver large-scale vehicle tracking solutions.

“The C-track system has become the vehicle tracking system of choice amongst utilities businesses by repeatedly demonstrating the value it can provide.”

C-track is a sophisticated fleet management system that adopts the latest technology to provide a comprehensive real-time vehicle management tool. This proven solution provides vital information about mobile assets and workforce, and offers a scaleable mobile solution that meets the complex needs of car, van and commercial vehicle fleet operators.

Kabul, February 19th, 2007 - Trakker, an international vehicle tracking and fleet management service provider responsible for developing the MESA (Middle East & South Asia) region for C-track brand GPS/GSM vehicle tracking hardware and software have selected Telecom Development Co Afghanistan Ltd., Afghanistan’s leading GSM service provider known as ROSHAN as the distributor for Afghanistan. Trials have commenced on a small fleet of vehicles with a launch planned in May 2007. Customers will be able to track their vehicles through Roshan’s Customer Care Call Centre or via their cell phones.

With Trakker Middle East LLC operating in UAE as part of the ‘Trakker Channel Program’ and Grameen Phone coming on line in Bangladesh,  Trakker is busy extending its network to meet the growing demands for vehicle tracking and fleet management through MESA. With the introduction of C-track in Afghanistan, Roshan will play a major part in this expansion of the successful channel program in the region. Not only does this mean our presence grows in the region and sharing of our experiences, but more important is the growth for our employees who serve these new ventures by playing an active role with their presence through various phases of implementation.                      

"Roshan, with the largest Network in Afghanistan - covering 160 cities and present in 31 provinces (out of 34) - is a key partner to bring C-track to Afghanistan with Trakker. Roshan realizes the need of providing quality products and services and selected C-track, offering solutions for vehicle related security. Furthermore, this will solve a long outstanding problem for Trakker customers who wish to continue tracking their vehicle once it crosses Pakistan’s borders into Afghanistan. This launch will further strengthen our presence in the region and build our customers confidence of investing in C-track, a global brand and Trakker, a multi-national company", said Omar S. Hatmi, Chief Operating Officer of Trakker.

For more information on Trakker please visit www.trakkergroup.com

About Trakker
Trakker is Pakistan’s largest vehicle tracking and fleet management solution provider servicing over 50,000 customers from a 24-hour Trakker Control Room located in Karachi and commenced operations in 2000. Services provided are Stolen Vehicle Recovery (SVR) and Fleet Management Services (FMS) by utilizing globally recognized C-track brand of products. Trakker also provides auto insurance through its subsidiary, Trakker Direct Insurance Ltd. www.trakkerdirect.com as Pakistan’s first direct auto insurance company. Trakker’s first international venture is Trakker Middle East LLC www.trakker.ae serving customers in the GCC region followed by Bangladesh and Afghanistan. Corporate Office is located in Karachi with offices in Lahore, Islamabad, Faisalabad, Multan and Hyderabad and its international offices for Trakker Middle East LLC located in Abu Dhabi and Dubai.  

About Roshan
Roshan (Telecom Development Company Afghanistan Ltd) is Afghanistan’s leading mobile operator, with a countrywide network of 160 cities and towns. Roshan directly employs more than 800 people and provides indirect employment to more than 15,000 people. Roshan has invested over US$ 250 million in Afghanistan and is the country’s single largest investor and tax payer contributing approximately six percent of the Afghan Government’s overall revenue. Roshan is deeply committed to Afghanistan’s reconstruction and socio-economic development. www.roshan.af

Dubai Islamic Bank Pakistan Ltd. (world’s first Islamic Bank) has entered into a strategic alliance with Trakker (Pvt.) Ltd. for tracking / security of their financed vehicles through installation of C-track units. 

The signing ceremony was held at a local hotel between Mr. M. A. Mannan, Deputy CEO, Dubai Islamic Bank Pakistan Ltd. & Mr. Ali Jameel, CEO, Trakker Group. Mr. Iftikhar Ul Haq, Head of Sales, Dubai Islamic Bank Pakistan Ltd. & Mr. Saad Nissar, Executive Director, Trakker, were also present at this occasion along with distinguished 3S and Non 3S Auto Dealers of Karachi & Insurance Partners.  

Speaking at the occasion, Mr. Mannan emphasized on the need of a benchmark in Islamic banking sector and Dubai Islamic Bank Pakistan Ltd.’s emergence as the world class bank in this respect would be a milestone in the industry. He also praised the efforts of Trakker in bringing a revolution in satellite vehicle tracking with its unmatched products and flawless service. He further explained that the strategic alliance has been initiated keeping in view the convenience of customers and facilitating security measures for financed cars, thus reducing the threat of delinquent customers and white-collar crime.

Mr. Ali Jameel praised the standard of services provided by Dubai Islamic Bank Pakistan Ltd. world over and enlightened the importance of Islamic banking concept and its advantages. While looking forward to a strong bond b/w the two entities, he emphasized upon giving high quality service to the bank and its customers. Moreover, he admired the support given by automobile dealers nationwide in achieving such high standards.

Trakker extends vehicle tracking program to Bangladesh

  

Dhaka, December 12, 2006. - Trakker, an international vehicle tracking and fleet management service provider and DigiCore, manufacturer of C-track brand GPS/GSM vehicle tracking hardware and software have been awarded a contract by Grameen Phone, Bangladesh’s largest GSM service provider for 500 C-track units installation and commissioning of a 24-Call Centre in Dhaka planned for completion in early 2007.    

With Trakker Middle East LLC operating in UAE as part of the ‘Trakker Channel Program’,  Trakker is busy extending its network to meet the growing demands for vehicle tracking and fleet management through MESA. This order from Grameen Phone will play a major part in this expansion of the successful channel program in the region. Not only does this mean our presence grows in the region and sharing of our experiences, but more important is the growth for our employees who serve these new ventures by playing an active role with their presence through various phases of implementation.

"We are pleased to be extended this opportunity as the first phase to enter the Bangladesh market and in future to extend the services to the country as a whole. We are exited by the growth opportunity and the need for our technology in the country. Trakker is rapidly expanding in the region with operations commencing soon in Afghanistan which will further strengthen our presence in the region and build our customers confidence of investing in C-track, a global brand and Trakker, a multi-national company", said Omar Hatmi, COO of Trakker.

For more information on Trakker please visit www.trakkergroup.com

Bournemouth & West Hampshire Water Selects DigCore

Bournemouth & West Hampshire Water, the water company serving 420,000 people in parts of Dorset, Hampshire and Wiltshire, has appointed DigiCore to develop a vehicle tracking solution for its fleet of cars, vans and commercial vehicles. Under the agreement, 105 vehicles will be installed with DigiCore's innovative C-track vehicle tracking and fleet management system to achieve a range of operational and business benefits.

The vehicle tracking solution has been designed to support Bournemouth & West Hampshire Water's ongoing business plan to achieve efficiencies and promote best-practice throughout all areas of its operation. Utilising the Ctrack system, the company expects to optimise its fleet operation by reducing fuel usage, enhancing work practices and planning, and improving customer service levels through faster response times.

Doug Drysdale is someone who understands the importance of strategic vehicle monitoring. As Chevron’s official Distributed Centre of Focus Fleet Optimisation coordinator in Africa and Pakistan, Drysdale has established a sustainable working relationship with fleet management tracking specialist, DigiCore.

One of the largest integrated energy companies in the world, Chevron conducts business activities in approximately 180 countries. “My role is to identify best practice across the 22 countries making up our region, as my four counterparts around the globe do,” says Drysdale. “We have developed a standard global best practice that we can adopt in driving towards ‘Operational Excellence’. In this role, I report directly to our parent company, which is based in California.” Chevron's Operational Excellence Management System was recently recognised as being aligned with world-class standards. The company is engaged in every aspect of the oil and natural gas industries, including exploration and production; refining, marketing and transportation; chemicals manufacturing and sales; and power generation.

Chevron Marketing Logistics – Africa-Pakistan (known as AFPK), consists of proprietary (own) bulk road tankers as well as a hired tanker fleet and operates out of some 106 terminals. “We have a fleet of 120 prime movers in South Africa, with multiple mixed own and hire fleets across Africa and Pakistan,” continues Drysdale. “Our Africa Pakistan Logistics business unit employs some 1 200 personnel in that division alone. All of the vehicles in our fleet are fitted with DigiCore’s C-Track system and we are currently upgrading to Solo. Similarly, we pioneered C-Track in Pakistan and Cambodia in the early days of selecting DigiCore as our service provider.”

Bruce Richards, DigiCore group marketing director, says that Chevron is a valued client:”Our strong relationship with Chevron is a prime example of the numerous successful partnerships we have achieved over the years. Our vision is to provide best-in-class flexible fleet management solutions that deliver measurable business benefits to vehicle fleet operators across the globe.”

According to Drysdale, the C-Track system was chosen from a plethora of suppliers that had flooded the market. “One of the key factors to the early selection was the underwriting of DigiCore by a GMS network. Since those early days, the world of global procurement sourcing has transformed into an independent assessor of solution providers – to our own specification and standards – and we are pleased to say that the offshore evaluation similarly directed our purchasing towards DigiCore.

“We also specify the parameters that our appointed hauliers must comply with in terms of compulsory fitment of onboard computers by the end of 2006. We issue the specification, without stating the make, but DigiCore is stringent in ensuring that the haulier can produce the same type of reports.”

Recent successes in the AFPK regions have come in the form of the standardisation of internal safety standards throughout the organisation and the introduction of behavioural management programmes to achieve a safety culture. “One of the key management tools identified going forward has been the DigiCore C-Track Solo System, which features the generation of ‘GYR’ (green, yellow, red) reports,” continues Drysdale. “These green, yellow and red classifications of driving behaviour make for easier, hands-on management of drivers and will be used additionally to recognise sound, safe driving practices. As a solution provider, colour coded reports are built up from three main parameters of harsh braking, speeding and over-revving. I would strongly recommend a greater focus by all transport managers be made on harsh braking, and the parameters that are set up front, for herein lie the real safe driving gains as well as the maintenance benefits,” advises Drysdale.

He further asserts that most transport companies are quick to discipline, but monitoring systems such as DigiCore’s C-Track also enable operators to recognise and reward good driving practice. “The present pioneering work being done across our region with DigiCore, our partners of choice, has elicited a mixed reaction from staff members. However, once the technology is understood, they quickly embrace the benefits that the system offers, while training offered by DigiCore is central to the ongoing successful attainment of buy-in from staff.

“DigiCore is a solid partner which has grown with us in our rapidly changing global requirements. Yes, we do have to chase up the service aspect periodically, but its commitment, expertise and professionalism keep us going as business partners.”

DigiCore systems have made a significant impact on the running of operations and the AFPK regions have embraced the fleet management aspects of the DigiCore system, as well as further defined requirements that the Solo product range meets on bulk road tankers. A particularly important aspect, in Drysdale’s view, has been the increase in safety. “We once traced a hijacked tanker to a destination where an unlawful delivery was being made to a third party site. Thanks to the effectiveness of the DigiCore tracking system, we were able to recover the vehicle and pump out the product. The technology has made police investigations and prosecutions much easier.   

“We are currently in the process of testing vehicle monitoring for all the company cars in our region as part of our safety focus. This will represent a major expansion of our present onboard monitoring activity. Our belief is that every employee has the right to go home safely and we are continually looking at systems, tools and processes to ensure safe operations for our employees and our contractors,” concludes Drysdale.

INTRODUCTION
The board is extremely proud to announce great performance for the fifth consecutive year.  To achieve in excess of 57% growth in attributable earnings on top of the 80% of our previous year is a remarkable achievement from our management and staff. This was achieved simultaneously with substantial start up expenses being incurred while establishing our new C-track Secure stolen vehicle recovery (SVR) division.

FINANCIAL RESULTS
Turnover grew by 28 % from R253 million to R323 million.  Unit sales increased by 52% over the year assisting us to increase operating profit by 64% from R 57 million in 2005 to R94 million for the current year.

Earnings per share increased by 53% to 32 cents per share from 21 cents per share in the previous year. Headline earnings per share increased from 21 cents (2005) to 32 cents per share. These calculations are based on a total weighted average of 198,572 million ordinary shares in issue. The difference between the total number of shares in issue and the weighted average number of shares in issue relates to treasury shares held in the share trust.

Cash generated by operations grew from R29 million to R74 million. Cash on hand increased by R13 million to R61 million.  This is after the payment of dividends, reduction in foreign borrowings, investment in the United Kingdom subsidiary and additional marketing spent of R9 million during this year.  The group will continue to manage its cash resources with prudence.

Trade receivables increased to R91 million due to exceptionally high sales in June 2006. This balance has subsequently been reduced to R 60 million with the payment of the trade receivables and cash in bank had increased by a similar amount by the end of July 2006. 

Inventory holding as a percentage of revenue is now at an acceptable level compared with high inventory holding experienced at the end of the previous year end.

Our 51% European subsidiary has grown turnover 81 %, contributing R6,5 million to our consolidated profit for the period, while at the same time reducing foreign loans.  The total European strategy is on track as per the original business plan and expectations.

During the year we have invested into our United Kingdom distributor in purchasing a 50.1% shareholding in the business.  This has enabled the business to be poised for rapid expansion and growth.

OPERATIONS
The ongoing building and maintaining of customer relationships and the bedding down of new technology in the previous year is starting to show good results.  Our technology allows customers to decrease their monthly operating costs, which helped grow turnover to R323 million.

This year has seen the full scale launch of our stolen vehicle recovery C-track Secure product.  Since January 2006 we have deployed a full team to market and install this product in a separate division.  Although we have not fully reached all our goals, the division broke even in the last quarter and is set to contribute towards our profitability in the future.

An advertising campaign was launched on television and on regional radio stations which gave us our first exposure to the man in the street.  We have gained some valuable experience over the period and trust that we will see the benefits in years to come.

In South Africa we have improved our customer service strategy by increasing and training our staff to keep up with customer demands and technological challenges and will continue to do so with vigor.

INTERNATIONAL
The international business has been growing through our well-established distribution channels.  We have signed distribution contracts with six new companies across Europe, Middle East and Asia.  The intensified operational cooperation between DigiCore Europe BV and C-track Benelux BV has lead to sharing of expertise that greatly improved sales and marketing into the other European countries.

The European subsidiary has successfully expanded our footprint into Finland, Central France, Italy as well as the Southern part of Germany where DigiCore Holdings will support the sales and marketing effort.  Our ultimate goal is to build a distribution network to service Europe holistically. 

Our investment in the UK has enabled the company to grow the team and move into more suitable offices and we trust that the benefits will be forthcoming during next year.

The Pakistan operation has again met our expectations with good growth in unit sales and has strengthened its number one position in the area.

TECHNOLOGY
The technology team has implemented an information “Gateway” or “Hub” making it possible to service our customers better and cut their cost through the implementation of GPRS in transferring more data at a reduced tariff from the cellular network providers.  At the same time this increased our customer involvement thus creating another annuity based revenue stream.

Optimising the hardware designs also assisted in reduced manufacturing cost, thus protecting our margins which has resulted in not having to increase prices to our valued customers.  The Development Team has been further strengthened during the year and a new and dedicated Product Support division was established to provide dedicated training and technical support to the expanding international distributors.

BLACK ECONOMIC EMPOWERMENT (BEE)
An innovative BEE transaction in our South Africa Fleet Management business was concluded. This deal will not only give us the required equity credentials, but will add real value to this business in future with the expertise that our partners bring.  The Group also appointed our first black executive director in this newly formed subsidiary, working full time to achieve our goals set for the coming years.  Our BEE partners will in particular add value to our finance, legal, human resources and sales and marketing divisions.  The Group remains committed to grow all the other pillars of Broad Based Black Economic empowerment to ensure a truly South African business.

THE FUTURE
A continuation in development of world class software and hardware will ensure we meet the basic needs of every vehicle owner on the Globe and will remain one of our major goals.  We will continue to dominate the markets we select to operate in, through this world class technology.

Further accelerated International expansion will be part of our strategy going forward.  It is our intention to strengthen and grow this division to identify new markets and distributors, as well as to providing support to ensure that they achieve success even quicker than in the past.

We have embarked on entering the SVR market and will continue to build on the foundations laid during the reporting period.  Several agreements have been entered into and the required approvals achieved to enable us to make inroads into this market.

This will allow for the future growth and long-term sustainability of the group.

DIVIDEND ANNOUNCEMENT
In line with the company policy, the board has declared a final dividend of 6 cents (2005: 4 cents) per share. This is after the company paid an interim dividend of 4 cents (2 cents) per share in April 2006.

For further details please contact:
Nick Vlok CEO DigiCore Holdings
012 665 7306 (office)

The Star - Abu Dhabi - Friday, January 20, 2006 - Trakker (Pvt.) Ltd. with their partners Trakker Middle East, an Abu Dhabi-based company, has introduced the C-track telematics range of products in the region. C-track is a globally recognized GPS/GSM-based fleet management and vehicle location on-board computer system produced by South Africa’s DigiCore, with a 24 hour one-of-a-kind call centre for the convenience of its customers. It will meet the region’s growing demand for fleet management and vehicle location services.

Present at the meeting was Ali Jameel, CEO, Trakker Pvt. Pakistan and board member Trakker Middle East. He added:” Fleet management has emerged as a thriving business in the region, given the quantum jump in the UAE’s import, export and transshipment trade, logistics, distribution and supply chain services, and the massive expansion in the country’s ports and airports. C-track offers an innovative and cost-effective solution to companies and individuals, doing away with the need to set up dedicated units for fleet managements and tracking functions.”

Trakker Middle East offers C-track in two distinctive packages designed to suit specific requirements. C-track is an onboard computer, fitted in the vehicle and connects to the Global Positioning System (GPS) through a temper proof digital system, determining the vehicles position in terms of latitude and longitude, which is then transmitted through the GSM network and plotted onto a digitized map. This is done using C-track’s proprietary software with a host of services.

Trakker Middle East LLC, a recently launched joint venture company based in Abu Dhabi, has introduced the globally recognized C-track telematics range of products in the UAE, GCC and Middle East market to meet the region's growing demand for fleet management and vehicle location services.

United Arab Emirates: Monday, December 19 - 2005 at 09:21 GMT+4

C-track is a globally recognized GPS/GSM based fleet management and vehicle location on-board computer system produced by South Africa's DigiCore with a 24 hour one-of-a-kind call centre for the convenience of its customers.

Speaking at a media conference held at Le Meridian Hotel in Abu Dhabi yesterday, Sunday 18th of December 2005, to announce the product launch, Naim Abdul Hadi, General Manager, Trakker Middle East,

"This latest system will add value to the growing transport business in the UAE and the GCC region, giving more control to owners and allowing them to monitor their mobile assets better. In today's world, information is critical not only for businesses but also individuals. Fleet management and vehicle location based services are an essential part of any business and the demand for top-end products such as C-track, backed by service and support is increasing day by day. The experience of Trakker Pakistan of the last six years will no doubt add value where we wish to offer a brand new concept of service to our customers. Now even individuals can keep an eye on the chauffer driven cars by installing C-track and achieve peace of mind like never before."

Also present, Ali Jameel, CEO, Trakker Pvt. Pakistan and Board Member Trakker Middle East said, 'Fleet management has emerged as a thriving business in the region, given the quantum jump in the UAE's import, export and trans-shipment trade, logistics, distribution and supply chain services, and the massive expansion in the country's ports and airports. C-track offers an innovative and cost-effective solution to companies and individuals, doing away with the need to set up dedicated units for fleet management and tracking functions.'

Trakker Middle East LLC offers C-track in two distinctive packages designed to suit specific requirements. C-track is an onboard computer, fitted in the vehicle and connects to the Global Positioning System (GPS) through a tamper proof digital system, determining the vehicles position in terms of latitude and longitude, which is then transmitted through the GSM network and plotted onto a digitized map. This is done using C-track's proprietary software with a host of services. Now customers with one or 3000 vehicles can subscribe to the service after installing C-track.

C-track Solo, the flagship product, is suitable for large fleet owners, taxi operators and specialized fleet management requirements as it easily integrates with various third party hardware and applications. The product enables the Trakker Call Center to keep track of the vehicle's movement at all times, and also gather information regarding location, speed, status of the vehicle, time, date and the vehicle ID, RPM, engine performance and other information required for data analysis.

C-track Assist has been developed specifically for medium sized fleets and individuals with full fleet management capability and is ideal for insurance, leasing and rent-a-car fleets. C-track Assist enables the user to keep track of vehicles at all times, ensuring security of the car and its passengers. Again the Trakker Call Centre provides the necessary support.

Trakker Middle East LLC also offers its customers Trakker Bureau Services (TBS), which is a consultancy service for vehicle data analysis for fleet and corporate customers. On behalf of Trakker customers, the department acts as an independent professional consultancy wing and provides fleet support and services; uses data analysis and reports to provide value added services to its customers in terms of fleet management, trip management, data analysis and detailed reporting.

The Trakker Bureau Services also emphasizes on key operational indicators based on competencies and vertical markets when assembling data for customers and relies on technology and sophisticated information systems to facilitate customer fleet overview in order to depict key operational indicators.

The most unique feature in the 24 hour Trakker Call Centre based in Abu Dhabi, established with the vision to nullify a customer’s administrative costs payable when buying current systems is the knowledge that Trakker is keeping an eye on the vehicles all year round. This allows even small fleets and individuals to install C-track, which was not possible before due to high costs of implementation.

Both Solo and Assist customers can opt for C-track Base Station or sign up to Web Track, an Internet-tracking facility, which enables them to connect to the Trakker website and view their vehicle's information. An additional feature is Cell Track, offering to interact directly with the vehicle through an authorized cell phone registered at the Trakker Call Centre.

The company will support customers with a network of dealers across the UAE offering sales, installation and maintenance services. In addition, a fleet of mobile service teams will ensure prompt service to the customers even at their own locations through the Trakker Call Centre and Trakker Bureau Services offering 24-hour support. C-track is installed in over 130,000 vehicles globally and is recognized as a leader in the global telematics market, driving down costs and increasing vehicle productivity and peace of mind for customers.

Abu Dhabi

Trakker Middle East, an Abu Dhabi-based company, has introduced the C-track telematics range of products in the region.

C-track is a globally recognized GPS/GSM-based fleet management and vehicle location on-board computer system produced by South Africa's DigiCore, with a 24 hour one-of-a-kind call centre for the convenience of its customers. It will meet the region's growing demand for fleet management and vehicle location services.

Addressing a media conference at Le Meridian Hotel in Abu Dhabi, to announce the product launch, Naim Abdul Hadi, general manager, Trakker Middle East said: "This latest system will add value to the growing transport business in the UAE and the GCC region, giving more control to owners and allowing them to monitor their mobile assets better. Fleet management and vehicle location based services are an essential part of any business and the demand for top-end products such as C-track, backed by service and support is increasing day by day. The experience of Trakker Pakistan of the last six years will no doubt add value where we wish to offer a brand new concept of service to our customers."

Present at the meeting was Ali Jameel, CEO, Trakker Pvt. Pakistan and board member Trakker Middle East. He added: "Fleet management has emerged as a thriving business in the region, given the quantum jump in the UAE's import, export and trans-shipment trade, logistics, distribution and supply chain services, and the massive expansion in the country's ports and airports. C-track offers an innovative and cost-effective solution to companies and individuals, doing away with the need to set up dedicated units for fleet management and tracking functions."

Trakker Middle East offers C-track in two distinctive packages designed to suit specific requirements. C-track is an onboard computer, fitted in the vehicle and connects to the Global Positioning System (GPS) through a tamper proof digital system, determining the vehicles position in terms of latitude and longitude, which is then transmitted through the GSM network and plotted onto a digitized map. This is done using C-track's proprietary software with a host of services.-TradeArabia News Service

The all new Trakker installation centre on main Shahrah-e-Faisal is a comprehensive state-of-the-art facility consisting of Top of the line technology, coupled with top notch Human Resource, who are experts in their respective fields. The installation centre has an impressive installation capacity of over 100 vehicles per day. This facility will be integrated with a complex Quality Management System (QMS), which will ensure maintenance of utmost quality standards in each installation. This installation facility will also implement the same day delivery procedure, as a part of its QMS system. This International QMS system, currently deployed in various Japanese Firms has various procedures integrated in itself. One of these processes implemented in the new installation centre is the Pre-delivery Inspection (PDI) process, which tests the system up to maximum load and efficiency prior to delivering the vehicle.

Pakistan and the UAE offset Groups Alfiah Investment Company to provide fleet management services to customers in the United Arab Emirates, GCC and other Middle East countries. The three partners signed the Joint Venture Agreement in Abu Dhabi today as preparations are now underway to launch the new company in the UAE.

'Fleet management promises to be a thriving business in the region. This joint venture will surely add value to the growing transport business in the UAE and rest of the GCC countries and give more control to the owners in monitoring their mobile assets in a better way,'
said Obaid Al Jaber.

'In today's world the requirement of pertinent information is critical not only for businesses but also individuals. Fleet management and vehicle location based services are an essential part of any business and the demand for top end products backed by service and support are increasing day by day. Even individuals can simply monitor their vehicle via the internet,' he added.

Trakker Middle East LLC was set-up to meet this growing need for customer centric fleet management and vehicle location based services in the UAE and other GCC countries, as well as in neighboring counties so the scope of services can cover all, instead of limited users.

The new venture will offer world renowned telematics product C-track from the global leader DigiCore of South Africa with three distinctive products designed for different requirements.

C-track Solo, the flagship product, is suitable for large fleet owners, taxi operators and specialized fleet management requirements as it easily integrates with various third party hardware and applications. C-track Assist is more suited for medium size fleets with full fleet management capability and ideal for insurance, leasing and rent-a-car fleets. Another unique feature is the C-track Secure, our family product being introduced primarily for individuals and small fleet owners who are interested in monitoring unauthorized driving, misuse, over speeding, leaving preferred areas etc. by simply using their cell phone or the internet. For Solo or Assist customers can opt for C-track Base station or sign up to Web Track, an internet tracking facility.

All products will be backed by a 24 hour Call Centre providing on-line customer service related to location of vehicles, processing of report requests, maintenance support and meeting customers’ specific requests regarding their fleets. Customers will be supported from offices located in Abu Dhabi and Dubai with a network of dealers across UAE offering sales, installation and maintenance services. In addition, a fleet of mobile service teams will ensure prompt service to the customers even at their own locations.